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Share the Law-ve | Episode 032: 3 Ways You Are Doing Social Media Wrong


Social media isn’t just about posting anything you want. In this interview, we have Shannon Hardy, co-founder of The Project Pros – a  business support company that helps other businesses in need of assistance whether virtual and non-virtual. They can do scheduling appointments, organizing office systems, and answering and scheduling appointments, social media, and much more.  In this episode, Shannon shared 3 things that you are doing wrong on social media

In this episode:

  • What does Project Pros do
  • The first thing you’re doing wrong in social media
  • Second thing you’re doing wrong in social media
  • Third thing you’re doing wrong in social media
  • Promoting your social media account

Get in touch with the Lawve-ly people and businesses you met:

Guest Offer

  • Social Media & Blogging Package for $600/month

Share the Law-ve | Episode 031: The Most Unlikely D.A. In America

In this episode, we have Nueces County’s District Attorney Mark Gonzalez. He gained national attention since the beginning of his campaign in 2015 as being a non-traditional candidate for district attorney.  He describes himself as “Mexican biker lawyer covered in tattoos” and has been a defense attorney his entire legal career.

In this episode:

  • Mark shares his backstory to become a lawyer
  • Mark’s early career defending citizens accused of a crime
  • Bring business mentality to the courthouse as a District Attorney
  • Being smart vs. tough on crime 
  • What’s next for Mark as a D.A.

Get in touch with the Lawve-ly people and businesses you met: 

  • Mark Gonzales

Share the Law-ve | Episode 030: Teaching Entrepreneurship to Lawyers


Are you an overworked attorney who doesn’t have enough time to go on a vacation without leaving your computer at home? Do you feel like you’re not earning what you deserve or you don’t have any exit strategy for retirement? In this week’s episode, we have Richard James – Founder and President of Automated Business Results LLC. Richard has devised a process for helping attorneys build a practice that supports their lifestyle, not undermines it. He believes that systems should run your law firm and people should run your systems.

In this episode:

  • The First thing he works on when a lawyer comes to him
  • Misconceptions about coaching
  • Why Richard still has a coach
  • How a mastermind works and why it’s important
  • Is a mastermind fit for solo lawyers?
  • Making sure your business is profitable to help more people
  • Can entrepreneurship be taught to lawyers
  • Upcoming Mastermind meeting & Bootcamp by Richard James

Get in touch with the Lawve-ly people and businesses you met: 

Knowing When To Take A Break

Staying on task and productivity is never-ending within our jobs.  Day in and day out, we must work towards our production goals and meet deadlines.  It requires constant efforts to keep our minds operating at a high level.  Sometimes we plan to go to bed early or eat a good balanced breakfast to jump-start our focus in the morning.  But how do we keep our mental focus throughout the day?  Unlike machines, our brains require constant mental breaks to keep our focus at an ideal level.

Pomodoro Breaks

An effective method that works incredibly well is the Pomodoro Technique.  Francesco Cirillo developed the Pomodoro Technique in the late 1980s.  This technique is very simple and only requires you to have a timer.  One “Pomodoro” is characterized by 25 minutes of uninterrupted work.  A suggestion for ensuring your work is uninterrupted is turning off your phone and putting your computer into airplane mode (if you can) during the 25 minutes.  The key for the Pomodoro technique to work is there must be an intensive focus for the duration that the timer is on.  After the 25 minutes is up, stop wherever you are and walk away.  Set another timer for 5 minutes, and once that timer goes off its back where you left off.  This is repeated until a set is completed, which is 4 Pomodoro’s.  After completing a set, a longer break is then taken at 15-30 minutes.

Here is an example:

  • Pomodoro 1 for 25 minutes, then Break 1 for 5 minutes
  • Pomodoro 2 for 25 minutes, then Break 2 for 5 minutes
  • Pomodoro 3 for 25 minutes, then Break 3 for 5 minutes
  • Pomodoro 4 for 25 minutes, then SET 1 Complete
  • Break  for 15 to 30 minutes
  • REPEAT

The beauty of the Pomodoro Technique is that if done correctly, you are getting more work done by the end of the day even though you are taking more breaks.  Sounds kind of counter-intuitive right?  The genius is in understanding that the brain can’t maintain maximum concentration for longer than half an hour without at least a couple minutes to recuperate.

Being Strategic

While using the Pomodoro Technique is a fantastic way to get done with tasks in the short term, sometimes a different system is necessary to get yourself back into peak performance.

The Strategic Coach Entrepreneurial Time System is an effective way to manage your time at work while also giving you the mental break that you need.  This system is designed to make scheduled days in which you have Free Days, Focus Days, and Buffer Days.   You can re-organize your time to effectively produce results – which is what every entrepreneur needs!  It’s mapped out quarterly.  Here is a short breakdown:

Free Days & Rejuvenation:  Look at the total number of free days in a quarter and establish when your free days are going to be on your calendar.  Think of ways that you can increase your level of revitalization physically and mentally.

Focus Days & Productivity:  After you have scheduled your Free Days, look at the number of days needed to focus.   Think of ways to increase your overall productivity (i.e., financial results, effective communication, creative brainstorming, etc.).

Buffer Days & Preparation:  Once you have your Free and Focus Days scheduled, you will then consider Buffer Days.  This area is to increase the preparation needed for your Free and Focus Days.

For full details of the Strategic Coach Entrepreneurial Time System, click on the hyperlink.  Strategic Coach also has great content articles designed for entrepreneurs to continually grow.

Find What Works

To combat work fatigue, consider using a method that is right for you.  Create a plan in your schedule to take mental health breaks.  In the long run, taking breaks will help you to stay focused and increase your productivity.

 

Share the Law-ve | Episode 029: Taking A Break To Fuel Your Business


In this interview, we have Mae Innabi – an attorney, business owner, and unshakable advocate dedicated to helping her clients reach new levels of success. She is the recipient of the 2018 Super Lawyers Rising Star Award, awarded to only 2.5% of attorneys in the country. Innabi Law Firm PLLC is an AV-Preeminent Rated Law Firm by Martindale-Hubble, the highest rating available for professional excellence.

Managing clients with excellence became harder and harder for her firm as the business grows. She reached out to other attorneys and one of them referred her to join a program called ‘Strategic Coach’ and has been really helpful for her firm. In this episode, she shared some tips that she learned on that program and how to form a great team for your firm

In this episode:

  • Why Business Law?
  • Mae’s first exposure to a coaching program
  • A recent change that she made that feels like all attorneys should have
  • “If you have the right people in place, your absence will actually fuel the business”
  • Secrets to forming a great team

Get in touch with the Lawve-ly people and businesses you met: 

Does Your Podcast Have Structure?

Podcasts are a fantastic new way to connect with audiences on specific topics.  They can also give you the leverage to create new followers for your business.  To generate this, podcasts must be done well to get the desired outcome.

Last week we discussed some of the necessities that would be needed to get your podcast up and running.  This week, we will elaborate on that topic and discuss ways to spice up your podcast.  The key is to keep listeners engaged so they want to tune in every week.

Keep It Simple

The first way to create a better podcast is by developing a system that works for you, along with detailed planning.  Consider starting simply by using a bullet point method for your outline.  This can be posted on a teleprompter or printed on paper and put up in front of the host to see.  Some podcasters use teleprompters and write out scripts for every podcast.  While this method can be effective, it can also lead to the podcast having a robotic feel.  Using a simple outline will ensure that everyone is on the same page while allowing freedom and creativity to take place with non-scripted verbiage.  If you can keep the content and host in a dynamic light, this will create an organic and positive response from listeners.

Change The Format

Keeping your podcast fresh will also be on the list.  Spice up your podcast by changing the format of each episode.   Christian Cawley of Makeuseof.com outlines that there are 5 different formats for video podcasts:

  • Solo podcast
  • Podcast interviews
  • Multi-host show
  • Round table discussion
  • Audio magazine

A common mistake from podcasters is that they keep the same format for too long.  This can make their show potentially boring and repetitive for viewers.  Consider changing formats frequently.  For example, if you are doing a podcast interview one week, switch to a round table discussion next week.  The key is to keep the consistency of posting every week (or however often you have decided to post).  The innovative part should be the way the podcast is constructed.

Future Topics

To decide your outline and format of your podcasts, start with creating a list of topics you would like to speak about.  Podcast topics can fall into any category, in any industry. With an unlimited number of topics to choose from, selecting the right ones can seem overwhelming.  As you begin posting your podcasts, pay close attention to the comments and feedback you are receiving from your posts.  Reading the comments can give you great insight into future topic ideas.

After your podcast has been posted, consider posting a thought-provoking question about the subject you just talked about.  Not only will this keep the audience engaged but using this information may enlighten you to create future topics that people will want to hear.

Trial and Error

Whether you are starting off or refreshing your current podcast, it will be trial and error at first.  Take the time to develop your topics, formats, and outlines carefully.  Keeping a schedule of calendar dates to do these tasks will be helpful to you.  As you develop your podcasts, you will find a system and related topics that are the best fit for your business.

 

Share the Law-ve | Episode 028: Podcast Pro Tips


Are you planning to launch a podcast? If so, this week’s episode is for you. Shaina Weisinger
from Podcast Memes and Video Podcast Producers shares her pro tips on how to do video
podcasting.

In this episode:

  • Why every business should have a podcast
  • Barriers to entry on podcasting
  • What does Podcast Memes do
  • Tips for someone who’s making a video podcast
  • Video Podcast Producers’ training course
  • More tips from Shaina on video podcasting

Get in touch with the Lawve-ly people and businesses you met: 

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Take Your Small Law Firm to the Next Level

Take Your Law Firm to the Next Level

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BettieGram Newsletter Snippit
Take Your Small Law Firm to the Next Level

Take Your Law Firm to the Next Level

Subscribe to BettieGram

Our newsletter shares expert advice & practical articles to elevate your law firm’s success.