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Back Office Betties Blog
Back Office Betties Blog
Helpful articles for running your law firm.


Turning Passion into Practice
Would you quit a job you enjoy to start a new venture you’re passionate about?

Putting the Client Experience First
How can firms stand out in a crowded online space and make meaningful connections with

One Action That Can Free Your Firm From a Plateau
Are you the kind of executive that wants to “do it all”? Me too. As

3 Most Shocking Things I Learned After Hiring a Fractional CFO
Being the chief executive of Back Office Betties, a legal receptionist service for law firms,

Your Business, Your Choices
Michelle Pippin leveraged her experience as a virtual assistant and direct response copywriter into a

Expert Marketing Tips for Solo Attorney Success
This Solo de Facto guest is an expert communicator and PR guru. Brad Swezey is

The Importance of Being Yourself in a Solo Practice
Elisabeth Pickle is the founder of The Mindful Counsel, a boutique estate and trademark law

Why Attorneys Should Be Podcasting (and How to Get Started)
Casey Cheshire, Founder of Ringmaster Conversational Marketing, joined Solo de Facto to discuss why podcasting

How to Create Content That Drives Business to Your Law Firm
Back Office Betties CEO, Emily LaRusch, recently spoke with John Hinson to take a look

Is Your Law Firm Missing These 5 Pieces of the A/R Puzzle?
Our CEO, Emily LaRusch, sat down with Brooke Lively, Founder of Cathedral Capital, to discuss

Avoid Making These Top 3 Mistakes When Hiring Your Law Firm’s Receptionist
Hiring a new receptionist for your law firm can be a daunting task. You need

How To Evaluate Your Law Firm’s Phone Performance
Law firms live and die by the phones. Unfortunately many of them haven’t quite