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Back Office Betties Blog
Helpful articles for running your law firm.
Save Time & Sanity by Turning Your Practice into a Self-Service Law Firm
Running a law firm is a little like juggling while riding a unicycle. Oh, and the pins you’re juggling are
3 Essential Practices: Outsource Call Handling without Sacrificing Law Firm Reputation
Every interaction with a potential or current client is crucial for your law firm’s reputation. For smaller law firms especially,
Would you quit a job you enjoy to start a new venture you’re passionate about? Alene Anello, a graduate of
Putting the Client Experience First
How can firms stand out in a crowded online space and make meaningful connections with clients? This is the
One Action That Can Free Your Firm From a Plateau
Are you the kind of executive that wants to “do it all”? Me too. As CEO of Back Office Betties,
3 Most Shocking Things I Learned After Hiring a Fractional CFO
Being the chief executive of Back Office Betties, a legal receptionist service for law firms, means that I wear a
Michelle Pippin leveraged her experience as a virtual assistant and direct response copywriter into a career as a coach and
Expert Marketing Tips for Solo Attorney Success
This Solo de Facto guest is an expert communicator and PR guru. Brad Swezey is the president of Just Small
The Importance of Being Yourself in a Solo Practice
Elisabeth Pickle is the founder of The Mindful Counsel, a boutique estate and trademark law firm based in Scottsdale, Arizona.
Why Attorneys Should Be Podcasting (and How to Get Started)
Casey Cheshire, Founder of Ringmaster Conversational Marketing, joined Solo de Facto to discuss why podcasting is one of the best
How to Create Content That Drives Business to Your Law Firm
Back Office Betties CEO, Emily LaRusch, recently spoke with John Hinson to take a look at content creation from a
Is Your Law Firm Missing These 5 Pieces of the A/R Puzzle?
Our CEO, Emily LaRusch, sat down with Brooke Lively, Founder of Cathedral Capital, to discuss the pieces that many attorneys
Top 3 Mistakes To Avoid When Hiring Your Law Firm’s Receptionist
Hiring a new receptionist for your law firm can be a daunting task. You need to determine the right kind
How To Evaluate Your Law Firm’s Phone Performance
Law firms live and die by the phones. Unfortunately many of them haven’t quite figured them out. We called
“What Is A Virtual Receptionist?” And Other Frequently Asked Questions
If you’ve attempted Googling “What is a virtual receptionist?” at least once, this blog post is for you. We’re sitting
Gifting as a Law Firm Marketing Strategy
There’s a lot of talk about the psychology of gifting and how much of an impact it has on business
Stop the Billable Hour Insanity
Are flat fee pricing models the future? The most common pricing model among attorneys is charging by the hour.
3+ Things To Start Doing Now That Will Make Your Law Firm More Money
“How can I make lots of money as an attorney?” Even if it was back in law school, you’ve probably
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